Celebrant Academy
First, Celebrant Academy rules! We have been able to help build this brand from the ground up and it’s been a joy to do. After receiving a logo, brand guidelines and a brand persona from a graphic designer, the company’s founder now had to start marketing from scratch. Celebrant Academy, an online coursework taught in real-time, was a brand new venture for its founder, Donna. Donna had another successful business that she was very careful about keeping separate. Donna wanted Celebrant Academy to gain a following on its own merit, and merit it has! Using the brand guidelines, we created video, graphic and editorial content to promote the coursework, connect with target audiences, and build an email list. We laid out the website using the selected format, created imagery and wrote the copy. Week by week, we built a strategy, improved the user experience, launched free original content, and developed sales funnels to get ready for a fast-approaching launch date.
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“As a small business owner, I began a new venture and had no idea where to begin with regard to social media advertising and website content to promote my new business. Kate Kareha had been referred to me by a colleague and it has been the best business decision I have made to date! Kate has guided me along the the path to get my message delivered to a new audience. She has exceeded all of my expectations when it has come to imagery and messaging on social media and on my website. And she has provided timelines that have kept my new business moving forward to stay on track for important deadlines. She has counseled me in understanding key business strategies, that I never would have known about - ensuring the success of my newly forming company. Her presence and input has been invaluable. I had planned on hiring her for just a couple of months as I was setting up the initial structure of the business, but have found her expertise to be outstanding, and will continue to use her services on a regular basis.”
